Élan Sudberg

National Animal Supplement Council Board Member

Élan is the Co-founder and CEO of Alkemist Labs, one of the world’s leading independent testing laboratories specializing in plant authentication and botanical identification. In addition to his chemistry degree, Élan has authored numerous journal articles on phytochemistry and analytical techniques in the nutraceutical industry. He is a Board member of the American Herbal Products Association, the National Animal Supplement Council, and, in 2019, was awarded the NutraChampion Award for his commitment to best testing practices. Élan is a vocal advocate for Next Generation Transparency, a movement that encourages greater sharing of quality analysis results with consumers.